Tuesday, May 18, 2010

CND: Shellac Hybrid Nail Color


Since yesterday's post featured a CND product I thought I'd take the time today to tell you a bit about their newest venture Shellac. I received this press release and I think it explains the product better than I ever co
uld:Shellac salon display CC


May 2010 - CND (Creative Nail Design), the leader in professional nail, hand and foot beauty, is proud to introduce the first hybrid nail color after nearly five years of development in its state-of-the-art laboratory. Now you can say good-bye to chips, smudges, and dry time and say hello to Shellac™ Hybrid Nail Color! This game-changing product applies like polish, wears flawlessly for 14 days of high gloss shine, and is removed in minutes.


Shellac paints on like polish - base coat, color, top coat - and is cured in a UV light so there is zero dry time. The colors are hypo-allergenic, and "3-Free" - no formaldehyde, toluene or DBP. Shellac will launch in 12 varieties of shades, from pretty French pinks and whites, to siren red and rich darks.


Meet the colors:


Shellac colors CC


The formula is thin and flexible like polish, so it not only looks natural, it provides strong natural nail protection with a resilient mirror finish that resists dullness and chipping, even during the most rigorous activities.


As amazing as Shellac is on, removal is just as satisfying! No soaking, drilling or filing is necessary. Nails are gently swathed in individual Shellac Remover Wraps that limit finger and skin exposure to acetone by keeping it pinpointed on just the nail. Ten minutes of time in exchange for two weeks of perfect color is all it takes. Say good-bye to manicure frustration and hello to pure manicure satisfaction.


"Our chemists invented a modern solution to the normal polish inconveniences that frustrate women. Shellac is fret-free and convenient. Women can finally get their time back," says CND co-founder and style director Jan Arnold.


Like a normal manicure, Shellac application involves a base coat, color coat and top coat. After each step, nails dry briefly under a special CND UV Lamp, which also accommodates feet for perfect, long-lasting pedicures - just in time for beach season! The lamp ensures a dazzling finish for gorgeous, maintenance-free nails.


Shellac is a professional service launching in salons globally May 2010. To locate a Shellac Salon in your region, please click here.


See for yourself! To watch an informational video on Shellac, click here. Short on time? Check out the quick version here.


So, does Shellac interest you? I think it's a really great concept and if I didn't like changing my mani color almost everyday I'd be all over this. I think the color selection is sort of boring but I imagine they will come out with new and exciting colors if this line is successful.

I think this is perfect for vacations. When I was in Disney in February I didn't bring any nail supplies and ended up purchasing some travel sized nail polish remover around day 2 because I had such horrible chipping I couldn't stand looking at. Next time I am going to be away for a week I think I will splurge on one of these Shellac manis. I think that's the perfect time to do it.

Also, I would consider getting a Shellac pedi. I hate doing my own pedicures, I am so lazy about it so I think this is perfect for the tootsies. I found a salon about 30 minutes away that does Shellac pedis so I think at some point this summer I will go an indulge in one. I will report back when I do of course.

Pricing: Just a side note. I am not sure what price other salons are charging for this service but the local salon I found adds $10 charge to their manis and pedis for the service. At this salon standard manis are $20 so Shellac would make it $30 and standard pedis are $45 so Shellac would make it $50. A splurge indeed but if it lasts as long as they say it could be worth it.

Thoughts?

Prim and Polished


All images and information were provided directly by PR. I am committed to sharing true and accurate information with my readers. I only post direct from the source to avoid rumors.

8 comments:

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I am loving this concept! I hope this doesn't stay as a salon only option. I have a UV light at home and this is not like acrylic or anything - I don't see this as something that should be salon only. Heck CND can brand a UV lamp and sell it and make even more money if they bring it to the masses like this. I love the idea for a pedi and for vacations though. I actually have a UV top coat that I currently use on my pedi's and when I go on vacation. It soaks off with pure acetone.
Same concept I guess.

I agree Maria! I would love to see this for in home use! I'd invest in a UV lamp for sure!!!!

I think its a GREAT idea for vacations or honeymoons etc. Perfect for travel!!!

I agree Jackie!! I love it! I wish I could have done a Shellac French for my wedding.

Awesome idea!! I wonder how expensive these manis will be. I love doing my own at home and they usually last about 4 or 5 days. But, like you said, if you go on vacay...

Hi Megan!

From what I have seen price wise they can run you between 50% - 100% more than a regular mani. Though I did see one Salon here charge $10 more to any mani which isn't too bad. I think probably between $35-50

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